Privacy Policy

Privacy Policy

Last Updated: August 15, 2026

Ultimate Performance Prints (“Ultimate Performance Prints,” “we,” “us,” or “our”) operates www.ultimateperformanceprints.com and provides custom printing products and related services, including DTF transfers, gang sheets, artwork uploads, order fulfillment, customer support, and other products and services offered through our website (collectively, the “Services”).

Our online store is powered by Shopify.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit our website, create an account, upload artwork, place an order, communicate with us, or otherwise use our Services.

By using our Services, you acknowledge that you have read this Privacy Policy.

Section 1 – Personal Information We Collect

The personal information we collect depends on how you interact with Ultimate Performance Prints.

We may collect the following categories of information:

Contact Information

This may include:

  • Name

  • Email address

  • Telephone number

  • Billing address

  • Shipping address

  • Business or company name

Order & Transaction Information

This may include:

  • Products ordered

  • Order quantities

  • Transfer sizes

  • Gang-sheet selections

  • Pricing

  • Discounts

  • Shipping information

  • Order history

  • Returns, refunds, replacements, or credits

  • Transaction and payment status

Payment Information

Payments are generally processed through Shopify and its payment providers.

Payment-related information may include:

  • Payment method

  • Billing information

  • Transaction information

  • Payment authorization or confirmation

  • Partial or tokenized payment-card information made available to us through our payment processor

We generally do not directly store complete payment-card numbers submitted through Shopify's checkout system.

Account Information

If you create an account, we may collect information such as:

  • Username or email

  • Account preferences

  • Saved addresses

  • Order history

  • Account settings

Customer-Supplied Artwork & Files

Because we provide custom printing services, you may provide us with:

  • Images

  • Logos

  • Graphics

  • Photographs

  • Gang sheets

  • Artwork files

  • Design files

  • File names

  • Custom-order instructions

  • Other content submitted for printing or production

Artwork and other files submitted to us may contain personal information depending on their contents.

Customers should avoid including unnecessary sensitive personal information in artwork or files submitted for production.

Communications

We may collect information contained in communications with us, including:

  • Emails

  • Customer-support requests

  • Contact-form submissions

  • Order notes

  • Questions

  • Complaints

  • Refund or replacement requests

  • Photographs submitted in connection with an order or claim

Device & Technical Information

When you use our website, we or our service providers may automatically collect certain information, such as:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Device identifiers

  • Network information

  • Website activity

  • Pages viewed

  • Referring pages

  • Date and time of visits

Shopping & Usage Information

We may collect information concerning how you interact with our Services, including:

  • Products viewed

  • Items placed in your cart

  • Abandoned carts

  • Purchases

  • Website navigation

  • Search activity

  • Links clicked

  • Interaction with advertisements or marketing communications

Section 2 – How We Collect Information

We may collect personal information:

Directly From You

For example, when you:

  • Place an order

  • Create an account

  • Upload artwork

  • Submit a gang sheet

  • Contact customer support

  • Join an email or marketing list

  • Submit a review

  • Request a refund or replacement

  • Communicate with us

Automatically

Information may be collected automatically through:

  • Cookies

  • Pixels

  • Local storage

  • Analytics technologies

  • Similar tracking technologies

From Shopify & Service Providers

We may receive information from companies that help us operate our business, including providers involved in:

  • Website hosting

  • E-commerce

  • Payment processing

  • Shipping

  • Order fulfillment

  • Marketing

  • Advertising

  • Analytics

  • Fraud detection

  • Customer service

  • File storage

From Other Third Parties

We may also receive information from marketing partners, advertising platforms, social-media platforms, or other services you interact with in connection with our business.

Section 3 – How We Use Personal Information

We may use personal information for the following purposes.

Processing & Fulfilling Orders

We use information to:

  • Process orders

  • Process payments

  • Produce custom DTF transfers and other products

  • Access and print submitted artwork

  • Prepare shipments

  • Send shipping notifications

  • Process returns, refunds, replacements, or credits

  • Maintain transaction records

Providing Customer Service

We may use information to:

  • Respond to questions

  • Resolve order issues

  • Review product claims

  • Provide technical or pressing assistance

  • Communicate about artwork or production issues

  • Provide updates regarding an order

Managing Accounts

We may use personal information to create and maintain customer accounts, save preferences, display order history, and provide account-related features.

Improving Our Website & Services

We may use information to understand how customers use our Services, troubleshoot technical issues, improve website performance, develop products, improve ordering processes, and enhance the customer experience.

Marketing & Advertising

Where permitted by applicable law, we may use personal information to:

  • Send promotional emails

  • Send marketing communications

  • Advertise products

  • Measure advertising effectiveness

  • Display relevant advertising

  • Understand customer interests

  • Retarget visitors who previously interacted with our website

You may opt out of promotional emails using the unsubscribe link contained in those emails.

Even if you opt out of promotional communications, we may continue to send transactional communications concerning your orders or account.

Fraud Prevention & Security

We may use personal information to:

  • Detect fraudulent orders

  • Verify transactions

  • Prevent unauthorized activity

  • Protect accounts

  • Investigate suspicious activity

  • Protect our website, customers, employees, and business

Legal & Business Purposes

We may use information to:

  • Comply with applicable laws

  • Respond to lawful requests

  • Enforce our Terms of Service

  • Protect our legal rights

  • Resolve disputes

  • Establish, exercise, or defend legal claims

  • Maintain accounting and business records

  • Respond to payment disputes or chargebacks

Section 4 – Customer Artwork & Production Files

Artwork submitted to Ultimate Performance Prints is used primarily to manufacture, process, and fulfill custom orders.

We may retain submitted artwork or production files for a reasonable period of time for purposes such as:

  • Producing your order

  • Reprinting or replacing an order

  • Responding to customer-service requests

  • Maintaining order records

  • Investigating quality issues

  • Resolving payment disputes

  • Meeting legal or accounting obligations

We do not claim ownership of customer-submitted artwork merely because it is uploaded to or processed through our Services.

Please refer to our Terms of Service for additional provisions concerning ownership, licensing, and authorization to reproduce customer-supplied artwork.

Section 5 – Cookies & Similar Technologies

Our website and service providers may use cookies and similar technologies.

Cookies may be used to:

  • Keep the website functioning

  • Remember shopping-cart contents

  • Remember preferences

  • Maintain account sessions

  • Analyze website traffic

  • Measure website performance

  • Detect fraud

  • Support advertising and marketing

  • Understand how customers interact with our Services

Some cookies are necessary for our website to function.

Other cookies may be used for analytics or advertising, depending on your location and privacy settings.

Where required by law, we will provide appropriate choices concerning non-essential cookies and similar technologies.

You may also be able to manage cookies through your browser or through privacy controls made available on our website.

Disabling certain cookies may affect website functionality.

Section 6 – How We Disclose Personal Information

We may disclose personal information when reasonably necessary to operate our business and provide our Services.

Shopify

Our website and online store are hosted through Shopify.

Shopify processes information concerning your interaction with our store in order to operate and improve its services.

Information submitted through our store may therefore be processed by Shopify and its service providers.

Payment Processors

Payment information may be disclosed to payment processors and financial institutions as necessary to process transactions, prevent fraud, process refunds, or handle payment disputes.

Shipping & Delivery Providers

We may disclose information such as your name, address, email address, telephone number, and order-related information to carriers and shipping providers as necessary to deliver your order.

Business Service Providers

We may disclose information to companies that provide services such as:

  • Web hosting

  • Cloud storage

  • File storage

  • Analytics

  • Email delivery

  • Customer service

  • Marketing

  • Advertising

  • Fraud prevention

  • Accounting

  • IT services

  • Order fulfillment

These providers may process personal information only as necessary to perform services for us or as otherwise permitted by their agreements and applicable law.

Marketing & Advertising Partners

Depending on the services we use and where you reside, information about your interactions with our website may be disclosed to advertising or marketing providers for measurement, analytics, personalized advertising, or targeted advertising.

Where applicable, customers may have the right to opt out of certain uses of personal information for targeted advertising, sharing, or sale as those terms are defined under applicable privacy laws.

Our website's available privacy controls can be used to submit applicable opt-out requests.

Legal Requirements

We may disclose information when we reasonably believe disclosure is necessary to:

  • Comply with applicable law

  • Respond to subpoenas or court orders

  • Respond to lawful government requests

  • Investigate fraud

  • Protect our legal rights

  • Protect customers or other individuals

  • Enforce our agreements

  • Defend against legal claims

Business Transactions

If Ultimate Performance Prints or substantially all of its assets are involved in a merger, sale, acquisition, restructuring, bankruptcy, or similar transaction, personal information may be disclosed or transferred as part of that transaction as permitted by law.

Section 7 – Shopify & Your Information

Ultimate Performance Prints uses Shopify to operate our online store.

Shopify may collect and process personal information about your use of our store in order to provide Shopify's e-commerce platform and related services.

Shopify may also process information obtained through your interactions with our store and other merchants where Shopify features require such processing.

Some processing performed by Shopify may be governed by Shopify's own privacy policies and privacy controls.

You can learn more about Shopify's privacy practices through Shopify's Consumer Privacy Policy and privacy portal.

Section 8 – Targeted Advertising & Data Sharing

Depending on where you reside and the technologies enabled on our website, some disclosures of information for advertising purposes may legally be considered a “sale,” “sharing,” or “targeted advertising.”

Where required by applicable law, you may have the right to opt out of these activities.

You can use the Data Sharing Opt-Out or similar privacy-control page available through our website where applicable.

If your browser sends a recognized Global Privacy Control (GPC) signal, Shopify or our website may process that signal as an opt-out request where required by applicable law and technically supported.

Section 9 – Data Retention

We retain personal information only for as long as reasonably necessary for purposes such as:

  • Fulfilling orders

  • Providing customer support

  • Maintaining customer accounts

  • Maintaining financial and tax records

  • Resolving disputes

  • Responding to chargebacks

  • Preventing fraud

  • Protecting our legal rights

  • Complying with legal obligations

Different categories of information may be retained for different periods.

We may also retain information longer where necessary to comply with applicable law, resolve a dispute, or defend a legal claim.

Information that is no longer necessary may be deleted, anonymized, or securely disposed of.

Section 10 – Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no website, network, electronic transmission, storage system, or security measure can guarantee absolute security.

You should use appropriate precautions when transmitting information online and should not send highly sensitive information through unsecured communication channels.

You are responsible for maintaining the confidentiality of your account credentials.

If you believe your account or personal information has been compromised, contact us promptly.

Section 11 – Your Privacy Rights

Depending on where you live, applicable privacy laws may provide you with certain rights concerning your personal information.

These rights may include:

Right to Access

You may have the right to request information about personal information we maintain concerning you.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Delete

You may have the right to request deletion of certain personal information, subject to applicable exceptions.

For example, we may need to retain information required for tax records, transaction records, fraud prevention, dispute resolution, or other legal obligations.

Right to Data Portability

You may have the right to obtain certain personal information in a portable format.

Right to Opt Out

Depending on where you reside, you may have the right to opt out of:

  • Certain targeted advertising

  • Certain sharing of personal information

  • Certain sales of personal information as defined by applicable privacy law

Right to Appeal

In jurisdictions where applicable, you may have the right to appeal a decision concerning a privacy request.

Authorized Agents

Where applicable law permits, you may authorize another person to submit a privacy request on your behalf.

We may require verification of your identity or the agent's authority before processing the request.

No Discrimination

Where required by law, we will not unlawfully discriminate against you for exercising applicable privacy rights.

Section 12 – How to Submit a Privacy Request

To request access, correction, deletion, or another privacy right available to you, contact us at:

theteam@ultimateperformanceprints.com

You may also use privacy tools or request forms available through our website or through Shopify.

We may need to verify your identity before completing certain requests.

Section 13 – Marketing Preferences

You may unsubscribe from promotional email communications at any time by using the unsubscribe link provided in the email.

Unsubscribing from marketing communications does not prevent us from sending necessary transactional communications, including:

  • Order confirmations

  • Shipping notices

  • Account notices

  • Refund information

  • Customer-support communications

  • Other communications necessary to fulfill an order

Section 14 – Third-Party Websites

Our Services may contain links to third-party websites, social-media platforms, applications, or other services.

We are not responsible for the privacy, security, accuracy, or practices of websites or services that we do not control.

When leaving our website, you should review the applicable third party's privacy policy before providing personal information.

Section 15 – Children's Privacy

Our Services are intended for customers capable of entering into commercial transactions and are not directed toward children.

We do not knowingly collect personal information from children in violation of applicable law.

If you are a parent or legal guardian and believe a child has provided personal information to us improperly, please contact us at theteam@ultimateperformanceprints.com so that we can review the matter.

Section 16 – International Users

Our Services may be accessed from locations outside the United States.

Personal information may be processed or stored in the United States, Canada, or other countries where Shopify or our service providers operate.

These countries may have privacy or data-protection laws that differ from those in your country.

Where required, appropriate legal mechanisms may be used for international transfers of personal information.

Section 17 – Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect:

  • Changes to our business

  • Changes to our website or Services

  • Changes to service providers

  • Changes to privacy practices

  • Changes to applicable laws or regulations

When we update this Privacy Policy, we will revise the Last Updated date shown at the top of this page.

Where required by law, additional notice may be provided.

Section 18 – Contact Us

For questions about this Privacy Policy, our privacy practices, or a request concerning your personal information, contact:

Ultimate Performance Prints
400 W 6th St
Eudora, KS 66025
United States

Email: theteam@ultimateperformanceprints.com